SINGLE ENTRY POINT FOR USER EXCHANGE & RETURNS
We remove friction created by requiring the order number (which is often hard to find / can create friction in the user journey when considering initiating an exchange).
Combined landing page that creates a single entry point for consumers from which they can specify if they are performing a return or an exchange
Design supports initiating returns / exchanges with using either (mobile) phone number OR email as the key identifier to move from the Landing page to selecting the action <exchange|return>
Single point of entry to take action <exchange|return> should require only one variable for identification, not two (since we'll use account verification as another way to implement security)
Design includes mobile phone number authenticated by SMS code and supports an alternative verification code if phone number code not possible)
Elevate details about our returns / exchanges policy on the landing page where